Brazil is ranked one of the countries that will offer the highest predicted development in the next 25 years. During the past decade Brazil was number two of the emerging economies in the world receiving high levels of foreign direct investment. The economy has changed from being a strong state oriented economy to a more market driven economy model. In the 1990's and the early 2000's many market reforms within the trade liberalization and privatization markets were made. During that time the country faced economic problems due to high inflation and an unstable economy. Then the "Real Plan" was introduced in 1994, which was the plan based of fiscal adjustment aimed to avoid many of the problems with inflation and what it bought in terms of economic instability. In the past years Brazil has attracted foreign direct investments and Brazil opened its doors to the foreign direct investments inflow causing the economy to experience an enormous amount of growth. Many of the years the foreign direct investments were restricted and regulated by the government only to certain sectors.
There has been an negative effect from globalization in the Amazon forest. For more than three decades deforestation has been driven by the expansion of pasture lands for cattle production. Soils found through out the region are poor in nutrients. Also there is the slashing and burning of forests, and the increasing crop production that cannot be maintained due to the degradation of soils and lost vegetation productivity. In the late 1990's multi-national corporations such as Cargill, began investing in infrastructure throughout the south central amazon. New river ports, fertilizers, and mechanization have fueled explosive growth in the crop agricultural sector, especially for soy beans. Soy bean production have become an significant force of economic development in Brazil but has also come at an cost of expansion to non protected forests in the Amazon.
Cultural free trade is rapidly increasing in Brazil. American pop culture can be found in almost all aspects of Brazil from McDonald's, to blue jeans, and american films. The filming industry was majorly affected. Many years ago there was an attempt to reduce the number of american films shown in Brazil by the government passing a law imposing that all cinemas should show an higher percentage of Brazilian films. The government subsidies failed because there wasn't an adequate amount of good Brazilian films to show. Brazilian music has never lost its place but everybody knows about Micheal Jackson, Katy Perry, Madonna and other icons of American music. Some native Brazilians protest against the dominance of imported culture in their lives and though they can't control the process they can learn to be more critical and selective as possible.
Despite the changes that have occurred men and women do not equally benefit from globalization. In 2010 Brazilian women applauded the first female Dilma Rousseff on her huge success in becoming president . Today women are still excluded from decision making and hope that her success will create public policies for women. Women are also hoping to claim equal pay, better access and equity in the labor market, political reform that gives an equal playing field and an respectful image in the near future.
Sources
Guigale, M. (2011, 12 16). Globalization: Has it helped or hindered women?. Retrieved from www.huffingtonpost.com
Hauge, M. (2011, 08). Globalization in Brazil. Retrieved from www.studentthesis.cbs.dk
Garret, R., Naylor, R., & Martinelli, L. (2013).Globalization, trade, and environment: The case of brazil. Retrieved from www.fsi.standford.edu/../globalization_trade_and_the_enviroment_the_case_of_Brazil